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Tecovas direct-to-consumer model allows the company to stay clear of the markups that retailers charge and makes high-end western boots more accessible as well as obtaining more honest consumer feedback on what they want from footwear.
From classic dress boots like the Doc to the fad Earl roper and Dean zip models, Tecovas offers a unique selection of cowboy boots for men made of high-end leathers.
In spite of a challenging 2020, where numerous retailers reneged on their plans to expand, Tecovas managed to thrive and increase its inventory by three times. Hedrick attributes this success to his team's focus on customer service - something that is traditional, a rich material and classic style help Tecovas do well! Additionally, Hedrick is mindful in the area of investment, choosing to hold in-person events for testing products as a method to engage customers and increase sales.
In the nine-year period since it began selling its boots direct-to-consumer, Tecovas is expanding into wholesale. It is partnering with premium and specialty chains that sell Western footwear such as Lebo's located in Charlotte in the state of North Carolina and Texas Boot Company near Austin the boots maker is planning to offer its products direct to customers through retail outlets all over the nation.
Through empowering their partners with the ability to display Tecovas products as it would be in the store, Tecovas can better manage the experience of customers and improve their image. Additionally, the company can save money through ShipperHQ which allows them to avoid last mile delivery charges by validating addresses; all that aids Tecovas improve accuracy of orders as well as improve the performance of its fulfillment process and deliver the quality of service it promises its customers.
Tecovas makes use of their properties that they lease to create unique store environments which convey Texas-sized hospitality for example, inviting guests with the smell of leather, a lounge experience and offering drinks free of cost. Oracle NetSuite helps Tecovas manage and streamline the customer base and business process.
Tecovas was founded in 2015 and they swiftly realized that their brand would become successful thanks to timeless designs, premium materials and a wide range of products. But their online checkout was plagued by some issues; for instance that they did not display true delivery dates caused confusion for customers. To address this, ShipperHQ provided them with the solution of showing customers when their orders are expected to be delivered.
The company makes the boots it sells at Leon, Mexico - an historic area known for expert bootmaking. They work with skilled artisans who uphold Western tradition of footwear using top high-end leathers and materials directly from the bootmakers' tanneries. Making use of time-tested construction techniques such as an angled heel and hand-corded shafts.
Tecovas' business model is direct-to-consumer, which allows them to cut out the middleman and pass savings directly onto customers. They do this by making items in-house, and then selling directly on the internet. This method has allowed them to rival traditional retailers without compromising quality. Price matching competitor boots without compromising quality, offering multiple styles and sizes so there's something to suit every person's foot!
The tough Stockton boot provides work-boot durability with a traditional Western style. The 1" Vibram wedge outsole, hand-corded shafts, and lemonwood pegs make it tough enough for harsh environments as well as the 360-degree Goodyear welt and weather-proofed seams, and dual footbeds provide comfort throughout usage.
Tecovas masculine styles mix modernity and Western influence and their women's styles are unabashedly feminine in both style and substance. A slim side zip makes getting them off and on much easier. elastic gores and slim profiles are a great match with skinny jeans or tailored suits to create an effortlessly feminine look.
Tecovas dedication to providing its customers only highest quality cowboy footwear is admirable, however, equally important is their determination to provide a pleasant online experience for customers. That is why they use ShipperHQ's Address Validation tool to streamline fulfillment processes and offer customers accurate times for delivery at the checkout. This saves time and effort, while avoiding the cost of last mile delivery that could affect their bottom revenue.
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